Put the Deals Effect in place for your Amazon business

The Deals Effect originated from a company called Anker Innovations which was founded in 2011.

Throughout their operations, they have sold products to more than 100 countries. Their number of users has exceeded 73 million.

In 2019, they sold more than 46 million products, with a revenue close to a billion dollars. That was two years ago, which only means that they have surpassed these data and have no doubt continued to progress and profit even more.

For anyone seeking success for their Amazon businesses, Anker Innovations is a story that people should follow closely and emulate. They are a perfect blend of good high quality products, affordable prices, and a strategy – the Deals Effect – in place that helps keep the cogs turning.

The mix of these characteristics and the distinct plan in place has helped boost Anker Innovations to the #2 top seller spot on Amazon. Other businesses have also started to use the Deals Effect, moving them up the rankings and increasing sales along the way.

The first piece of the puzzle is the Amazon Associates or Affiliates program. This is an affiliate marketing program that websites and bloggers can take advantage of.

We are sure that throughout your years browsing the internet, you have stumbled upon a website that reviews certain products or items. It could be the best phone chargers, the best watches, even the best fishing rod and reel combos.

Whatever product you can imagine, you can be sure that there is a “Top Best Review” article about it.

Within these articles, there are usually links that take the user directly to the product page on Amazon. When a customer clicks the link and buys the product they get a fee in return.

The very core of the Deals effect lies in the eCommerce Coupons and Rebates websites. These are websites that post special deals, coupons, rebates, and codes for certain products on Amazon.

These websites are where the real meat and potatoes of the Deals Effect is prepared and served up to the businesses.

Several of the best eCommerce coupons and rebates websites include Slickdeals, Rakuten, and Swagbucks. However, with a little searching, people can find more websites to push their products to.

In today’s internet age, traffic and visibility are highly essential to any business or website. This is why there are monitoring websites – such as similarweb, serpstat, ahrefs, and semrush – that allow people to see the rankings of specific websites.

The Deals Effect has been in play for a few years now, and the few companies that employ it have found massive success.

The one thing people have to remember is that it is a long term strategy that equates to long term success.

For starters, each eCommerce Coupon and Rebate website has its own set of requirements. If these requirements weren’t in place, their sites would be flooded with requests from Amazon businesses.

One site for example, requires that the seller account have 1,000 feedback. Bear in mind this is not product reviews, but feedback. In addition, the review rate must at least be 4.0, the discount must be at least 40% and above all, the seller must be trusted.

There are ways around it. Amazon businesses can work towards these requirements and start the Deals Effect. They can also try and build their own similar coupon and rebate websites.