Let’s Launch A Profitable Brand In 2023

Let’s Launch A Profitable Brand In 2023

The Continuing Case Study of the Alpha Pair Wallet Brand If you’ve been following along you saw how we recently launched a new brand called Alpha Pair. Our product line is wallets and the first product was a slim men’s wallet (read about the launch in detail here). In...
There Is No More Exact Match?!

There Is No More Exact Match?!

Unless you are monitoring your own Amazon PPC campaigns regularly, you may not have realized that there really is no more exact match option. At least, not in the way we’ve always understood it. See, anyone that has run at least a couple of PPC campaigns on Amazon...
How To Find A Winning Product

How To Find A Winning Product

Case Study: The Alpha Pair Wallet Amazon sellers both new and seasoned are always on the lookout for ways to find a winning product. Most trainings on how to scale on Amazon revolve around a simple maxim; product selection is key. If choosing the right product to sell...
Amazon Brand Analytics Tools Dominate SaaS Market

Amazon Brand Analytics Tools Dominate SaaS Market

How To Use Them To Target Profitable Keywords If you’ve sold your own brand(s) of products on Amazon for any amount of time, you’ve likely realized data is important. Things like ‘search volume’ or ‘impressions’ etc for example. You’ve likely used metrics like these...
Maximize ROAS By Thinking Outside the Data

Maximize ROAS By Thinking Outside the Data

How we used Accuweather to find the perfect customer and get 50x returns! But first, a brief overview of DSP… Get Our Internal Amazon Listing Optimization Operating System and increase conversions by 18%+ HERE 👇 Download the Guide! What is Amazon DSP? DSP stands...

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